(Manuscript source: Nanfeng Window) "The moon is always round, and people are long-lasting" "The white dew falls, and the cicadas chirp" "The kite rises thousands of miles, and soars upward"… The river lanterns carrying blessings float slowly along the water, and the spirits in the distance The tower stands in the hazy night, its body is resplendent, like a phantom in the mirror.
In the golden autumn of October, this is Yangzhou.
Yangzhou city is ancient. In 486 BC, King Wu Fu Chai had great ambitions and dug Hangou to connect the Yangtze River and Huaihe River, marking the beginning of the history of Yangzhou's city building.
The Beijing-Hangzhou Grand Canal has witnessed the historical changes of Yangzhou City. The picture shows the Zhenguo Temple Pagoda (also known as the West Pagoda), known as the Big Wild Goose Pagoda in the South.
In the Han Dynasty, Yangzhou was named Guangling. Liu Bang's nephew Liu Bi was granted the title of three counties and fifty-three cities, with Guangling as his capital. Liu Bi cast copper coins here and boiled the sea into salt. Guangling quickly became rich and strong, ushering in its first prosperity in history.
During the Tang Dynasty, the busy Grand Canal made Yangzhou prosperous, with fleets from all over the world traveling here and an endless stream of Chinese and foreign merchants. The world is in love with the prosperity, the literati are obsessed with it, Li Bai is fascinated by the fireworks in March, and spends all his money; Du Mu has a dream here every ten years, and the bright moon rising on the twenty-four bridges is no longer known when. And Yangzhou is not only beautiful. After the war, the famous capital of Huaizuo, which is far away from the spring breeze, only has abandoned ponds and trees.
After several ups and downs, Yangzhou has never been lost in the smoke of history. Now, in the prosperous Yangzhou, there are still stories to tell.
1 Millennium Guangling Millennium Dream
"The prosperity of the world is led by Yang." Compared with the splendid city in the Tang Dynasty that was famous all over the world, Yangzhou later seemed much low-key. China has a vast land and rich tourism resources. Yangzhou may not be the first choice of tourist destinations for many people. However, recently, due to its linkage with "Ru Yuan", Yangzhou has been frequently searched. The beautiful posture and cultural heritage of this historical city are exactly what it is. Attracting more and more attention, exuding unique charm.
The linkage event of Ruyuan × Yangzhou Intangible Cultural Heritage Museum attracted many game netizens to check in offline
Located at the intersection of two major water systems, the Yangtze River and the canal, one horizontal and one vertical, Yangzhou's industry and commerce were extremely prosperous in ancient times. In today's terms, it is an important international port city, connecting the north and south of the mainland, and is also one of the starting points of the Maritime Silk Road.
Businessmen gathered, many of whom were wealthy and keen on gardening. Li Dou commented in "Records of Yangzhou Painted Boats": "Hangzhou is famous for its lakes and mountains, Suzhou is famous for its cities and restaurants, and Yangzhou is famous for its gardens and pavilions." Kang and Qian loved touring the south, and Yangzhou salt merchants rushed to allocate land and build gardens by the lake, which made the city a success. The scenery of Slender West Lake with "Thirty miles of terraces and twenty-four views".
Slender West Lake is the representative of Yangzhou water gardens. Different from the Suzhou gardens in the courtyard, Slender West Lake is open between heaven and earth, "all the way from the towers to the mountains". The lake is winding and dotted with Xu Garden, Wuting Bridge and Xiaojin Mountain. If you take a boat tour, one person sits on the bow and a boatman rows at the stern, as if you are swimming into a landscape painting.
The misty Slender West Lake in the morning mist
Yangzhou has beautiful scenery and delicious food.
Li Dou said, "In cooking skills, family chefs are the best." The wealthy salt merchants cultivated the best chefs at home. Yangzhou dishes such as braised lion head, Wensi tofu, squirrel mandarin fish, etc. are made with fine cutting skills and are salty and sweet. Yangzhou people also like to drink morning tea as much as Guangfu people. In addition to the Huaiyang dishes at the banquet, Yangzhou also has siomai, xiaolongbao and other snacks that are exciting.
Zhu Ziqing once recalled: "The Xiaolong dim sum in Yangzhou is really good. I left Yangzhou and visited seven or eight places, large and small, but I have never eaten such good dim sum."
Yangzhou morning tea xiaolong dim sum in Yechun Tea House
Appreciating the beautiful scenery and tasting delicious food, most people who travel to Yangzhou follow this path. But it would be a pity to think that this is all Yangzhou has to offer.
Many people don't know that another essence of Yangzhou lies in its superb skills.
Wealthy businessmen spend large sums of money, and local skilled craftsmen turn out exquisite handicrafts. During the Ming and Qing Dynasties, Yangzhou's handicraft industries such as lacquerware, embroidery, paper-cutting, and jade carvings all reached their peak. These skills were closely connected with daily life, and turned daily necessities into ingenious works of art.
Yangzhou Jade Carving "Praying Mantis and Cabbage"
Yangzhou is also the city with the most complete preservation of traditional woodblock printing techniques and the largest ancient book publishing place in my country. In the early days of the founding of New China, Yangzhou collected hundreds of thousands of ancient book plates scattered among the people, organized workers who had been engaged in woodblock printing in the past, and established the "Yangzhou Guangling Ancient Book Engraving Society" specializing in ancient book woodblock printing.
Ancient book plates preserved in the Yangzhou Guangling Ancient Book Engraving Society
However, such a precious intangible cultural heritage base has always been a "unpopular attraction" in Yangzhou tourism in the past and was not known to outsiders.
Fortunately, everything is changing.
2 The kite enters Yangzhou, a dialogue between two time and space
Those who are interested will find that a group of new tourists have arrived in Yangzhou in the past year.
"I only do one thing in Yangzhou, top up honor of kings , the King of Guangling inspects" "Fireworks descend in Guangling in March to open up the Orchid Terrace and the underground palace" "I will take you to see Yangzhou in spring, and I will definitely complete what I promised you"… Social media On the Internet, many young people shared their trip to Yangzhou. Unlike ordinary tourists, their trip had an important purpose – to look for traces of the game "Ru Yuan" in Yangzhou.
"Ru Yuan" has a close relationship with Yangzhou.
In the game "Ru Yuan", the player is the King of Guangling who is disguised as a man, a lieutenant in Xiuyi who is in charge of the intelligence organization, and secretly performs secret tasks for the emperor. King Guangling is the guardian of Guangling. Players soon noticed that the Lantai in the game interface was very similar to the Qiling Pagoda of Daming Temple in Yangzhou.
Comparison between the scene in the game interface (left) and the real scene (right)
As an immersive plot game with an ancient theme, "Ru Yuan" introduces a large number of traditional Chinese cultural elements. Many game props that players see in the game have traces in reality, such as Boshan in the hands of secret agent Shi Zixiao. The furnace, Yang Xiu's favorite tossing pot, the gilt mirror used for experience and upgrades, the Tai Sui statue as a gift from the secret agent… can all be found in the local museums in Yangzhou.
In addition, there are also the painted cornices in He Garden and Ge Garden, and the lanterns and colors in the Dongguan Street Night Market, all of which have been transformed into the background of the game story.
The props and accessories in the game are exquisite and have historical relics corresponding to them.
Many players spontaneously went to Yangzhou, triggering a wave of check-in craze. The past and the present, the virtual and the real, merge and merge in Yangzhou.
As one player said: "At this point, Yangzhou is like a small intersection in the three thousand universes, giving the Guangling kings a place where they can send their thoughts and connect with other spaces, creating a space for thousands of people in the two time and spaces. Thoughts found a place to stay.”
Smart Yangzhou people have already discovered this new group of tourists. In March this year, local media in Yangzhou advertised on social media that the "King of Guangling" would come to visit. Now, "Ru Yuan" has reached an official cooperation with Yangzhou at the beginning of its public beta launch. It can be said that they hit it off immediately and go both ways.
In September this year, the domestic immersive plot card game "Ruyuan" announced a long-term cultural industry cooperation with Yangzhou Cultural Tourism, Yangzhou Canal Cultural Investment Group and other institutions, and plans to bring a rich online and offline cultural tourism and cultural creative experience in the next year .
Soon, Yangzhou Intangible Cultural Heritage Museum, Yangzhou Lacquerware Factory, Yangzhou Guangling Ancient Book Engraving Society, Yangzhou Song and Dance Theater, Yangzhou Canal Grand Theater, and Xie Fuchun, China’s first domestic cosmetics company, all took action and called on social media to welcome young people. Exploring treasures and appreciating Yangzhou’s intangible cultural heritage skills, classical beauty, and national style music and dance.
Feeling full of sincerity, the players of "Ru Yuan" also responded enthusiastically. During the National Day holiday, many players went to Yangzhou. According to data released by Yangzhou, during the National Day holiday, an average of more than 3,000 people visited the Yangzhou Intangible Cultural Heritage Museum every day. There was a long queue in front of the "Ruyuan" woodblock printing experience point in the museum. During the holidays, During this period, the number of engraving printing sheets reached 13,000. Some people also compiled the "Guangling Tour Check-in Collection (National Day Edition)" to provide strategies for other players. The immersive experience has attracted more attention to Yangzhou's intangible cultural heritage.
In the Yangzhou Intangible Cultural Heritage Museum, players are experiencing woodblock printing
The "Guangling Tour Check-in Collection (National Day Edition)" travel guide spontaneously compiled by game netizens
Faced with a series of new changes, Yangzhou citizens also welcomed them. As soon as the linkage news came out, some local players in Yangzhou said excitedly: "Yangzhou people are ecstatic" and "promoting my beautiful hometown."
3. Holy Land Tour, traditional culture has a new flavor
The linkage between "Ru Yuan" and Yangzhou continues.
On September 26, the first day of the public beta launch of "Ru Yuan", the "Xiu Yi Lou River Lantern Prayer Night" event was held in Yangzhou. In front of the Qiling Pagoda of Daming Temple, the same window view overlooking Orchid Terrace in the game was set up. Chen Deng, Que Shi and other embroidered secret agents performed a small theater, Yangzhou intangible cultural heritage gifts were displayed one by one, and the river lanterns carrying the players' wishes flowed The real Guangling waters.
The "Xiuyi Tower River Lantern Prayer Night" event restored the orchid window scene in the game, and also designed a small character theater and other content
During the National Day, "Ru Yuan" also moved the beautiful scenery and intangible cultural heritage of Yangzhou to Guangzhou. At the Animation and Game Festival, the "Kite" booth with the scenery of Qiling Pagoda as the background displayed the ink and freehand embroidery "Boundless Returning Bird" by Chinese arts and crafts master Wu Xiaoping, and the paper-cut "Pastoral Dream" by Jiangsu arts and crafts master Zhang Xiufang , mother-of-pearl lacquer fans made by Yangzhou Lacquer Ware Factory and other intangible cultural heritage artworks.
Anime and Game Festival "Ruyuan" Booth
Chinese arts and crafts master Wu Xiaoping's ink freehand embroidery "The Returning Bird from the Boundless"
There is also an intangible cultural heritage experience area set up on site. The Guangling Ancient Book Engraving Society was commissioned by "Ru Yuan" to engrave two woodblock works for the event. Players who come to the site can experience the woodblock printing skills in person; in addition, higgs domino recharge , the city of Yangzhou Lacquerware Factory Wang Yongxia, a top-notch intangible cultural heritage inheritor, demonstrated mother-of-pearl techniques at the scene and explained to players the real production techniques of lacquerware props that appear in the game.
Intangible cultural heritage inheritor Wang Yongxia demonstrates mother-of-pearl skills
The booth was crowded with players, and players lined up in long lines. They seemed to have traveled through time and space, sometimes immersed in the ancient flavor of the game world, and sometimes back to Guangling a thousand years ago.
The booth of "Ru Yuan" is crowded with people.
Covering a certain physical space in reality with two-dimensional surroundings is a popular "pain culture" at the moment. Everything can be "painful". Some people say that with this situation, Yangzhou has become a city of pain in "Like a Kite", and the beauty and wind and frost accumulated in Yangzhou for thousands of years can be restored again because of a different kind of love. Tell.
Looking for love is undoubtedly the eternal driving force of mankind. Harry Potter fans may go to London, England just to take a look at the nameplate marking "Platform Nine and Three Quarters" at King's Cross Station; fans of Shinkai Makoto have traveled all over the world The mountains and rivers of Japan, the old Bungo Forest Machine Building in Oita Prefecture, the Akashi Kaikyo Bridge in Kobe City, and Furukawa Station in Gifu Prefecture are places that have almost never been visited by other tourists, but they have entrusted the infinite emotions of anime fans.
Today, Chinese young people are on a pilgrimage to the local holy land, flying into Yangzhou, and the "Kings of Guangling" are able to understand their lovesickness.
Stores related to offline check-in for game netizens
In the game, players seem to be walking in Guangling more than 2,000 years ago, immersed in experiencing the turmoil and heroic stories. When they enter the real Yangzhou, they have a more substantial experience of every object and scene in the game. The city of Yangzhou The city has also become unusual.
Jiangnan gardens and romantic ancient temples are the places where "I" see me working every night; the yellow-shaped inscriptions in the underground palace are the emotions under the royal power; the turtle-button gold seal in the museum is a symbol of holding power and controlling destiny; not to mention It is said that Guangling's embroidery, jade carving and other skills affect "my" clothing, food, housing and transportation.
The game innovates the way to experience the city and culture, and deepens the inner connection between young people and traditional culture. In the past, everyone said that Yangzhou was good, but in the eyes of too many people, it was a beautiful city like a mirage; everyone knew that Chinese traditional culture was profound and profound, but their understanding of it was often limited to a glimpse in books; Everyone knows that intangible cultural heritage treasures are exquisite, but beauty is beautiful. What does it have to do with "me"?
The beautiful scenery of Yangzhou Slender West Lake on lacquerware
All changes are due to "me".
In the carefully designed game world of "Ru Yuan", players can experience the vitality and charm of traditional Chinese culture in entertainment. Straightforward propaganda is always inferior to subtle inspiration. How to explain excellent traditional culture to young people, "Ru Yuan" gives a new answer.
Combining traditional culture with modern entertainment is becoming a new trend. I believe that in the future, young people’s national pride will feed back more excellent cultural works.
In autumn, although Yangzhou does not have the blooming flowers in spring, there are still deep courtyards where the cool breeze blows. A group of young tourists are bringing a new atmosphere to Yangzhou, a city with profound heritage.
In front of Daming Temple, the river flows quietly, and the river lanterns look like stars in the sky. Unknowingly, they drift away.
Daming Temple in the sunset
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